Get the Most Out of Online Marketing

Online is playing an ever-increasing role in the home purchase process and decision. Realtor.org reports that the internet plays a role in 92% of home purchases. And online can also be your most cost-effective marketing tool. Small-staff builders can have the same – or better - online prominence as large builders.

You need to spend your time on the job site and with clients: that’s how you earn repeat and referral business. Since you don’t have hours and hours to spend on your website or your social media platforms, invest one morning to learn how to:

Get the most out of your website
Optimize your social media presence
Increase your return on your marketing and advertising dollars
Generate more leads and referrals

We will also discuss how to decide between D-I-Y or in-house marketing vs. hiring a third party. Join us for this short session to learn internet marketing basics, tips, and techniques as well as the major mistakes to avoid!

Session facilitator Debra S. Semans is a veteran social media content marketer and nationally recognized expert on brand positioning and strategy. As a free-lance consultant and writer, she relies on her over 30 years’ in marketing to work with many companies to improve their online marketing presence and increase return.

Discounts are available to companies sending 5 or more attendees to the same class. Contact Rebecca Branstetter at 678-775-1469 for more information.

This session is approved under the Rules of the Georgia State Licensing Board for Residential and General Contractors for three (3) continuing education hours. The Housing Institute has approved this seminar for three (3) Certified Professional Home Builder credits.

CREDIT NOTE: Any session approved for Georgia Real Estate Credit or Georgia State Licensing Credit requires the participant to attend the full session to receive credit. The participant is required to sign in and sign out. Failure to sign in or sign out will result in 0 CEUs/credits for the session. Sorry, no exceptions.

Sign in begins at 8:30 a.m. A 24-hour written notice is required for ALL cancellations -- NO REFUNDS FOR NO-SHOWS.

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"Winning the Internet" for Small-Staff Builders with Debra Semans